I’ve known Fin +Fin Wycherley for a very long time, in fact all my life!
You know how in families you just get on with life, growing up (well, kinda… ) and sharing some of the most important events with your sibs etc. etc.
It was when Fin recently offered to help me with my social media
strategy & content marketing with posts which I accepted gratefully to build my on-line ‘real estate’
and authority within the gluten free market that I got a real insight into what and how she does her biz. I thought I knew what she did as I
listened to her stats on business uplift and on-line engagement, her chat of her world wide client portfolio, her travels to San Diego and France
to build connections and walk the talk of this vast operating platform.
It wasn’t until she got into action (bossing me into action, the privilege of yer eldest!),
restructuring the company message image and positioning that I got to see her
immense skill within this on-line domain. I
went from teetering at 1800 followers on Twitter and 800 likes on Facebook to
2,500+ twitter follows and 1,200+ likes on Facebook, all within ten days. Now these new connections are not vanity nor vacuous figures, they are targeted by her within her magic of dedicated research to find the most relevant people and businesses to engage with which has led to some fascinating conversations, sending and receiving samples of new products to incorporate
into the cakes and new orders, new business et al..
The platform that she, Finlay (pet name) operates in guiding clients, driving sales and building brand reputation is really simply put: 'The on-line world is your oyster' on-line if you get it and have the where with all to engage. Her
ability to distill the message and identify on-line alliances has been a business
shaper for Love Pure Cakes. I am truly
amazed by her ability to place the company firmly on the on-line map, now
that I’ve experienced this and the innate value of on-line communication & profiling, I recommend that if you’re trading
in business at any level, then having a social media expert on board is
essential for business growth and protection.
I think there's a lot of fear that surrounds engaging within this sphere, many have been sued and most want their privacy, so how do you get real and authentic within it?
I think there's a lot of fear that surrounds engaging within this sphere, many have been sued and most want their privacy, so how do you get real and authentic within it?
Milestones beyond the growth in community are:
·
Potential contract in England to supply
Bakewells
·
New orders, the value of which far outweighs the
cost of ads
·
Uplift in on-line sales
·
Having the right image of the company portrayed
in these portals
·
Great engagement with current customers
Even and although I thought I knew Fin, I hadn’t experienced the essence of her skill and work in practice with her business of making other businesses perform. It has been a beautiful experience to observe her in her consummate professional mode with no apology and a didactic clarity on 'what needs to happen'
Taking licence to elaborate, I love seeing the pearl of wisdom that I have experienced with her in this heady, current and future business platform.
Super Sized & super everything is in her new business offering and what a consummate professional she is in delivering real results for business.
https://twitter.com/finwycherley https://www.facebook.com/supersizemedia
I thus can’t recommend her highly enough, even and
although I’m biased.
Happy tweeting, engaging, connecting
Lorna
P.S. the only down side is that she has banned me from
putting posts up about Possum.. baby girl :(
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